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alexpgpA quick look at digg.com pointed me at a piece titled 10 Web Trends That Should Die in 2006, and there - smack dab in the middle at #6 - was something I've been doing some background thinking about with respect to my "work" site.
"Let's do a traditional home page for our company." Not!
For some time, I've been aware that Web sites for translation companies are filled with... empty calories. Moreover, many are simply variations on a single theme: we translate anything, without error, for next to nothing. By seriously looking at wiki technology, I've pretty much staked a claim away from the boring mainstream. Can I make it work?
The description for item #6 mentioned the Cluetrain Manifesto, which I checked out via Wikipedia, which, eventually, led to the text of the book, which is available online. I've only skimmed - I mean really skimmed - some of the headings, but suddenly, I feel I have much greater clarity regarding the direction of my work site and the correctness of that direction, almost as if a freight train has come by to sweep away the cobwebs. (Yeah, I know, mixed metaphors and thoughts that ensue don't grok logically... which must mean that I've come to this realization in some other way. Laterally, maybe. So sue me.)
And along with that clarity and confidence is the realization that the answer has been sitting in front of my face for years.
Is it gold or pyrite? Can I turn it to advantage? Let's see. (More work for the subconscious... heck, I should go to sleep right now!)
Cheers...
"Let's do a traditional home page for our company." Not!
For some time, I've been aware that Web sites for translation companies are filled with... empty calories. Moreover, many are simply variations on a single theme: we translate anything, without error, for next to nothing. By seriously looking at wiki technology, I've pretty much staked a claim away from the boring mainstream. Can I make it work?
The description for item #6 mentioned the Cluetrain Manifesto, which I checked out via Wikipedia, which, eventually, led to the text of the book, which is available online. I've only skimmed - I mean really skimmed - some of the headings, but suddenly, I feel I have much greater clarity regarding the direction of my work site and the correctness of that direction, almost as if a freight train has come by to sweep away the cobwebs. (Yeah, I know, mixed metaphors and thoughts that ensue don't grok logically... which must mean that I've come to this realization in some other way. Laterally, maybe. So sue me.)
And along with that clarity and confidence is the realization that the answer has been sitting in front of my face for years.
Is it gold or pyrite? Can I turn it to advantage? Let's see. (More work for the subconscious... heck, I should go to sleep right now!)
Cheers...
